There’s a mistake I keep seeing in companies that start using AI.
They think the problem is…. tracking ChatGPT usage. That’s not the problem.
The problem is: They assume they still understand how work is being done. They the truth is they don’t. Because once ChatGPT enters a company, work stops being written, through thought, and they stop solving problems the same way it used to be. And most leaders don’t notice the shift because nothing appears to be broken. Everything becomes… faster. That’s where the illusion starts.
This is the part most people miss. ChatGPT is not just producing outputs. It is quietly sitting between:
So when you “track ChatGPT” you are not tracking software. You are tracking how people now think under pressure. And that changes everything. Because most companies are still measuring work like AI is just a shortcut. But It’s not. It is becoming part of how decisions are formed.
Companies try to solve this by monitoring:
But that’s surface-level. It tells you activity not behaviour. And behaviour is where the real shift is happening. Because no one logs: